Plausible Analytics
EU verifiedLean, cookieless web analytics from Estonia – open source and usable without a consent banner.
Plausible is intentionally minimalist web analytics: fast, lightweight and cookie-free. The focus is on the most important metrics rather than an overloaded interface. As an open-source tool (AGPLv3), it can be self-hosted; according to the provider, the cloud is operated in the EU on infrastructure from European companies, so the data does not leave the EU. The cheapest cloud plan starts at US$9 per month.
Note on ownership: Independent, bootstrapped company based in Estonia (Plausible Insights OÜ), founded in 2018, public beta in 2019. Around 10 employees. According to the provider, cloud data is processed in the EU on infrastructure from European companies and does not leave the EU. Software licensed under AGPLv3.
Strengths
- Cookieless and usable without a consent banner
- Very simple, clear interface
- Lightweight script, good for load times
Weaknesses
- Deliberately reduced feature set
- No deep e-commerce or funnel tracking like in enterprise tools
Best for
- • Blogs, small websites and startups
- • Anyone who wants simple traffic statistics without banners
Less suited for
- • Complex e-commerce tracking with many events
Sovereignty Score & weitere Bewertungen
Sehr hohe Souveränität: EU-Sitz, europäische Infrastruktur (kein US-Hyperscaler), quelloffen. Preise in US-Dollar.
The Sovereignty Score is an editorial orientation aid, not legal advice. How we rate.
Alternative to
Similar providers
etracker
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German web analytics with servers in Germany, ePrivacyseal and a focus on privacy-compliant tracking.
Matomo
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Open-source web analytics as a self-hosted or cloud version – the established, privacy-friendly replacement for Google Analytics.
Sources & notes
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